United Way’s 100-Year Block Party

For United Way Chattanooga’s 100th Year Block Party, Little Things Lab created a 75-foot interactive installation designed to spark connection and participation. Good Stud.io helped developed the concept, interactive elements, and led the site strategy along the block. Five stations invited the community to engage: casting votes with ping pong balls (“What Matters to You, Matters to Us”), weaving fabric together (“Tied Together”), filling murals with faces (“The Faces of Our Community”), posing for polaroids (“Caption This”), and high-fiving giant hands. Together, the installation became a playful, collective portrait of Chattanooga’s spirit.